MySpace Marketing Book

MySpace Marketing: Growing Your Business Through Social Media
By Sean Percival
Published by Que Publishing

Buy from Amazon

When MySpace emerged as a social networking site in 2004 it enticed millions to sign up and meet new friends. What started out as a place for friends has grown into the definitive communications hub for its 150 million members. The savvy marketers are harnessing this tangle of online human relationships for the purposes of sales, branding and lead generation. This book contains innovative strategies, tutorials and guidance on creating and marketing your MySpace profile.

“MySpace Marketing is a practical guide for anyone involved in brand building. From starting with strategy (‘Is your business right for MySpace marketing?’) to the ins and outs of profile creation and audience segmentation, this book is an essential primer for small business owners and large brands alike on one of the biggest social networks.”
—Scott Monty,The Social Media Marketing Blog, Global Digital & Multimedia Communications Manager, Ford Motor Company

“MySpace Marketing is the quintessential low-down on guerilla marketing on the biggest social network on the planet. Marketers big and small need to learn how to connect with their target audiences via social media or get left in the dust. MySpace Marketing gives the grounding and the specific tips and traps essential for marketing success on MySpace.”
—Mark Brooks, Editor, SocialNetworkingWatch.com