New Baby, New Job, New Space

This seems to be a big week for me. After announcing our first kid is on the way, I’m also happy to announce that I’ve accepted the position of Director of Content Socialization at MySpace.

Some of you may not know but I actually have a pretty long history with MySpace. When the service launched I was actually one of the first 3000 users to setup a profile. I can really remember the atmosphere back then, the almost feeding like frenzy so many of us went through. Of course, the concept of social networking and building online friends was somewhat new, but it was clear these platforms represented the future of communication and content distribution.

It was also pretty clear to me that platforms like MySpace represented the future of online marketing, both for big brands and the scrappy upstarts. Almost right away I started helping companies market themselves in this new social landscape. Today that’s pretty standard stuff, and it’s usually called social media marketing or SMO. I have some great memories of helping those first brands and personalities launch profiles and build their own social network. I went on to share my experience and techniques in the book MySpace Marketing by QUE publishing.

Of course a lot has changed between then and now. The social networking space has evolved so much it’s not even really called social networking anymore. Instead it has become more distributed, with people moving through a myriad of new services like micro-blogging and geo-location apps. Yet despite everything that is new and shiny today, MySpace still remains a huge force in the online social space. With this new role I’ll help influence the product internally, but more importantly, I’ll also help empower the millions of MySpace users to find and share our best content.

I look forward to telling you more soon. In the meantime you can be my friend at www.myspace.com/seanpercival.

You can see the official announcement from my new boss Angela Courtin on the MySpace Press room or read more on TechCrunch.



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15 Comments about “New Baby, New Job, New Space”

  1. MySpace Hires Sean Percival To Further Socialize Their Content Says:

    [...] he notes on his blog, this is a good week for Percival, he also just announced that his wife is pregnant. Read more [...]

  2. Update RSS » MySpace Hires Sean Percival To Further Socialize Their Content Says:

    [...] he notes on his blog, this is a good week for Percival, he also just announced that his wife is pregnant. Read more [...]

  3. Will Francis Says:

    Good work man, great to have you safely on board :)

  4. Daniel Brusilovsky Says:

    Congrats, Sean! Can’t wait to see what you do at MySpace, and with mini-Percival! :)

  5. Michael Fidler Says:

    Congrats Sean. MySpace’s future is already looking brighter. However, if your job ends one day, your family will always be there for you and that’s something to be excited about. Best wishes for both of them!

  6. Loren feldman Says:

    Just caught the news wow. Mazel Tov.

  7. Nishant Says:

    congrats for new baby, new job and new space :)

  8. MySpace Hires Sean Percival To Further Socialize Their Content | Channel321 Says:

    [...] he notes on his blog, this is a good week for Percival, he also just announced that his wife is pregnant. Read more [...]

  9. Marla Schulman Says:

    Once again the “old” adage holds true…baby’s bring good luck! Congrats!

  10. mohamedkamil Says:

    congrats man

  11. jay Says:

    Congrats x2 and best of luck.

    But…I honestly do not understand why an entrepreneurial guy like you would do that instead of joining a start up, help it become big & have the exit potential.

  12. Kat Ahn Says:

    CONGRATS!!!!!

  13. Oleg Baranovsky Says:

    Sean, congrats on both events!!!

    I’ve seen you wearing the MySpace tag at the Twiistup and was wondering what’s the deal and only just now checked out your blog here :-)

  14. MySpace Hires Sean Percival To Further Socialize Their Content « Gadget Fee Says:

    [...] he notes on his blog, this is a good week for Percival, he also just announced that his wife is pregnant. Read more [...]

  15. Sean Percival Joins MySpace as Director of Content Socialization « MySpace Press Room Says:

    [...] sure to check out Sean’s blog to read his thoughts on today’s [...]

Published: January 14th, 2010 | 3,532 views