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Digg Effect Data

By: Sean Percival

While planning the network infrastructure at Tsavo, our CTO asked me for hard data from the “Digg Effect”. That of course being when content hits the Digg homepage, sending a wave of traffic to your server. I was able to find some data online, but not a lot. So when my little project in egotism lalawag got dugg, I was looking forward seeing the results.

Being in semi-stealth mode, its been a while since I’ve seen Digg front page traffic stats. I thought I’d share some of here with ya, yup its graph time! 

 

Sessions Per Hourdigg-effect1

This was the real data my CTO wanted to know, how many sessions are generated during that initial placement on the homepage. Since this story broke around 4am on a Saturday, these numbers are likely lower than usual. Notice the peak around morning coffee time, eventually falling off by the late evening.

Browsers Used

digg-effect2

No surprise, Firefox is still king among Digg users followed by Safari.

 

Depth of Visit

digg-effect4

Somewhat typical of Digg users, its the 1 page pump and dump. About a dozen people managed to stick around for 10+ pages.

Length of Visit

digg-effect3

The page that was Dugg was a rather media rich page, including a 3 minute video and half a dozen photos. Here we see about 1000 people did end up watching some or all of that video.

Total Numbers

digg-effect5

There you have all the big big numbers. Decent but on the low side indeed. A really great Digg can usually push you up 70,000 sometimes even 100,000+ uniques.

Hope you enjoyed the info, thanks to my host MediaTemple who’s service more than managed the traffic.

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2 Comments about “Digg Effect Data”

  1. Jason Says:

    Hi Sean

    I was looking on the above. Interesting and thanks for the info / description. One thing only. Are you on a dedicated server? Have never experienced a heavy traffic hit, so I am asking cause I plan some changes and media content.

    I am considering Media Temple after your post, but I see there are a lot of comments regarding availability!

    Thanks in advance!!!

    Jason

  2. sean percival Says:

    Yes it was a dedicated server, one of their VPS plans. The grid service has some ups and downs, but you get what you pay for. Best to get go one step up from a shared hosting and get your own VPS. Their support has always been great for me.

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January 18th, 2009 | By: Sean Percival | 456 views